top of page
Bread_Family_Portrait_RedCheeks.png

Our Story

GuBu and The Bread Family are reimaginations of Asian baked treats that resemble cuddly animals. Their mismatched identities resonate with the experience of growing up across different cultures while seeking a sense of belonging. In moments of feeling lost, food becomes a token of nostalgia that reminds us of home, and every culture has its own comfort cuisine.

 

GuBu are pocket sized companions, carrying a piece of home wherever we go. These sidekicks remind us that identity is not limited to one culture but about making space for more.

 

The Bread Family is made up of universal ingredients - like bread dough waiting to be baked. From the base, unique toppings and flavours are added to shape the cultural twists and quirks of each character.

Gu&Bu_Bread_FamilyNewnologo.gif

contact

We welcome any business collaborations with Gu & Bu and the Bread Family! We can provide bespoke designs for product collaborations and promotions. 

​

If you have any further enquiries, you may contact us at

​

gubufamilyy@gmail.com

© 2025 by Ingredients. Proudly created with Wix.com

  • Black Instagram Icon
  • Threads
  • TikTok
bottom of page